Image via CrunchBase
I just read on
Reuters that Microsoft's Bing is continuing to grow its web search audience. It is still relatively small however compared to Google.
According to comScore:
June 8-12, Microsoft search accounted for 12.1% of U.S. Internet searches
June 1-5, Microsoft had 11.3% (the week Bing launched)
- May 25-31, Microsoft had 9.1%
May (the rest of it), Microsoft had 8%
At the same in May, Google held 65 % of U.S. searches, and Yahoo! had 20.1%.
It will be very interesting to see if Bing is able to hold the 12%+ or gain more. Additionally, it will be interesting to see if their gains are at Google's expense or at Yahoo!'s. According to brand wisdom, it should be Yahoo! that suffers most.