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Tuesday, August 4, 2009

CBC's article on Guerrilla Marketing Gone Bad

CBC has a good retrospective on Guerrilla Marketing, and some bad or even disturbing outcomes.

Check out "When Ad Campaigns Go Bad".

The Web Urbanist also has a good review of 5 campaigns gone bad.

In fact, doing a Google search for news on "Guerrilla Marketing Bad", provides some interesting results.

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1 comment:

Unknown said...

I am a little disheartened after reading this article, it seems that advertising has come a long way from just building signs. My father promoted his business at the time by putting up signs calgary, near our home. Thank you for providing me with the additional reading material provided in this link.