Hot Marketing Strategies

In my daily random Google search, I typed in "Hot Marketing Strategies". The first several listings were all businesses touting their capabilities. About the 6th or 7th listing was for MoreBusiness.com. On it, they had a list of "Cool Tips for Hot Marketing Success"

The list (paraphrased) is:

• Create an Energetic Team - with a mix of energetic people from various departments Guide and Coordinate
• You should not only lead your marketing team but also ensure that each member is aware of their responsibilities. They need to be able to act in unison to ensure the success of the marketing campaign.
• Guide and Coordinate - guide them according to their strengths and weaknesses and coordinate various teams to avoid misunderstandings. Also, coordinate with your back-end operations
• Keep It Simple - It makes it easier on your own company and on your customers.
  
• Consistency with Flexibility - Your marketing campaign should be consistent & brand oriented.
• Plan In Advance - take the time to plan, rather than just responding to competition.
• The most expensive marketing is marketing that doesn’t work - Plan